Thursday 11 December 2014

9. Who makes title sequences?



There are many different designers that contribute to all sorts of title sequences however below i will named one of the biggest designer who is famously known in the filming industry.


Saul Bass.jpg
Saul Bass


Saul Bass was a american graphic designer and award winning film maker over the period he lived he was one the well-known designers who produced many different title sequences. During the age of 40 Saul bass had created many title sequences for people such as Alfred Hitchcock, Otto Preminger, Billy Wilder, Stanley Kubrick and Martin Scorsese. One of the most famous title sequence made by Saul bass was the one featured in "The Man with the Golden Arm".

In the 1940s Hollywood, Saul Bass was designing print advertisements for films such as Champion, Death of a Salesman and The Moon is Blue all directed by Otto Preminger. Then Otto who produce another film called Carmen Jones was so impressed with the poster he made for this film that he then decided to ask Saul to create the title sequence as well. Once Saul bass had a chance he saw that he had potential within the film industry to create opening and ending credits for films.

Eventually after producing many title sequences and posters Saul Bass became more and more bigger in the film industry and created a big impact on how media displays title sequences and the importance of the titles.

Quotes of what Saul Bass gave when talking about the way he designed or how he felt towards it

"My initial thoughts about what a title can do was to set mood and the prime underlying core of the film's story, to express the story in some metaphorical way. I saw the title as a way of conditioning the audience, so that when the film actually began, viewers would already have an emotional resonance with it."

"Design is thinking made visible."

"There is nothing glamorous in what I do. I'm a working man. Perhaps I'm luckier than most in that I receive considerable satisfaction from doing useful work which I, and sometimes others, think is good."

"Symbolize and summarize."




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